USING WINDOW CLINGS TO MARKET YOURSELF

If you’re using window clings to market your brand, products and services, there are several strategic ways to position them for success. You can place window clings featuring your logo on your storefront or on storefronts where your products are sold. You can place them on vehicle glass and grocery refrigerator glass. You can place clings on windows and mirrors to promote special sales and discounts.

If you print adhesive clings, you can place them on walls to showcase a featured product in your store. You can also place them on the floor – one creative idea is to print them in the shape of footprints that lead to your special sale. There’s no limit to where and how you can use window clings, and the best part is you can reposition them to test how successful they are in different locations until you find the perfect placement to promote customer activity, sales, and profits.

If you’re going to sell window clings as products, there are many ways to market them. You can, for example, work out agreements with retailers to carry them in your store, selling on consignment. You can put up a website to sell your window clings, or sell them on already-existing online marketplaces such as Etsy, Ebay and Amazon. Social media networks such as Facebook and Twitter can also be excellent places to find customers.

You can also attend trade shows, which present opportunities to convince distributors and retailers both online and off to carry your window cling product line. There are many other events and avenues for promoting your window clings, largely dependent on your themes. For example, you might print window clings for a university and sell them at a campus bookstore; or, you might print window clings featuring favorite comic book characters and sell them at Comic Con.

Finally, you might target specific businesses to design and print custom window clings. Mechanics, for example, need window clings to place in customers’ windshields as service date and mileage reminders. And just about any business, particularly retail businesses and brands that are sold via retail, can market their products with window clings. You might be able to carve out a nice niche for yourself within a given industry for custom window cling design and printing.

Window cling design, printing, and marketing are relatively easy when you take advantage of the tools available to you. Start with free window cling templates, choose a reliable printer that provides excellent quality, and employ a strategic marketing strategy to boost profits with window clings.

 

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