Adobe Express users now have the exciting ability to design and order printed products with new add-ons, thanks to partnerships with Adobe Express Embed SDK partners. This new feature is accessible through the add-on marketplace, showcasing Adobe’s commitment to expanding its open partner ecosystem.
Today, Adobe announced the integration of these add-ons, allowing Adobe Express users to design print-ready content tailored to their specific needs. This innovative framework not only benefits users but also offers developers, integrators, and print service providers the opportunity to provide unique value and connect with new audiences.
“We’ve designed an open ecosystem print strategy to provide our customers and our partners with the best of all worlds,” said Aubrey Cattell, VP of Developer Platform and Partner Ecosystem. “Our vision is to make it easy for Adobe Express users to create any print product they can dream of, ordered and delivered anywhere in the world by a network of print providers with any print option they can imagine. We are also opening the doors wide for our partners, empowering them to connect with millions of new users and provide their own customers with seamless access to Adobe’s industry-leading creative technologies in an easy-to-use app.”
Adobe Express, the all-in-one AI content app, has evolved into an open platform with a growing partner ecosystem that caters to global businesses of all sizes. With the launch of the new print offering, Adobe has partnered with Zazzle to provide a curated print service, ensuring a delightful end-to-end customer experience starting in the U.S. Additionally, Adobe is collaborating with other print partners like Pixels.com (print on demand) and Silicon Publishing (export for print production integrators), all accessible directly within Adobe Express.
Any provider can join the Adobe Express add-on marketplace to scale their reach, meeting marketers, communicators, and small business owners where they create. The in-app developer experience offers helpful resources and powerful APIs, enabling developers to create custom workflows that address specific customer pain points.
With the Adobe Express Embed SDK, developers, integrators, and print service providers can offer their customers the ability to easily create and edit designs for flyers, posters, cards, invitations, business cards, and more. Users have access to hundreds of thousands of Adobe’s world-class templates, fonts, and stock images within their own platforms.
Adobe is looking to its print partners to address a variety of use cases, including enterprise-specific needs (e.g., integrations to support preferred supplier relationships), geo-specific print needs, and more bespoke/niche use cases, especially B2B use cases.
This new initiative marks a significant step forward in Adobe Express’s mission to provide a versatile and user-friendly platform for all creative needs, making high-quality print products more accessible than ever.
