‘WE NEED THIS CHANGE NOW’
A decade and half years have now greeted Nigeria’s most authoritative, educative, informative and widely circulated specialized and printing/graphics industry focused PRINTERS DIGEST magazine. If you ask me how it has been, especially with the very time I have served the publisher’s DCS Integrated Media Limited (DCSIML) as Editor of the publication, I will certainly respond ‘good’.
Why? It is biological to claim that a child of ten years should have transformed almost in all ramification – birth, crawling, sitting, learning to stand, talking, jumping, running etcetera. Learning to grow is at the very beginning of life, probably at the earliest ages of zero (0) – five (5). A child that does not conform to the natural laws within these formative ages, could be given some lifeline, perhaps, situation may be adduced to some spiritual issues judging from our African and religious mentality. However, some others could prefer such situation as hereditary. But when the ‘considered abnormality, seem unending or irresoluble, it is logical to call for solutions – whether a quick-fix-approach, or totally going back to the drawing board.
The Nigerian printing industry is a perfect description of an industry that is neither ready to survive nor go into extinction going by trends on and off the field of professional practice. Without mincing word, since it first started in 1847, as at 2016, the industry is unceremonious marking her One hundred and sixty-ninth (169) birthday on the shores of Nigeria. Most frustrating in this gigantic lackluster position is the fact that most industry practitioners will either inform you that the industry is ‘an emerging one’, ‘we are not yet there’, ‘we are growing’, ‘we do not know what we are doing’, ‘we lack focus’, etc. While many are working their fingers to their bones to ensure that the industry is worthwhile, there appears to be some pull him down syndrome in some quarters that are relatively unknown but working.
As PRINTERS DIGEST continue to serve in the interest of the noble Nigeria Printing Industry, most feelers is that the unity of industry practitioners does not exist. How do we forge on when what ought to be a priority is not even looked at let alone considered? As observed by John F. Kennedy (1917-1963) Thirty-fifth President of the USA, “Change is the law of life. And those who look only to the past or present are certain to miss the future”.
An anonymous author submitted that ” you can’t expect to meet the challenges of today with yesterday’s tools and expect to be in business tomorrow”. Progress is impossible without change, and those who cannot change their minds cannot change anything. It is in this context that PRINTERS DIGEST is taking a critical look on the industry with the theme “The Nigerian Printing Industry: Time To Re-Invent”. We had very intellectual stakeholders contributing to the discussion. I urge you to relax on this copy and enjoy your reading.
Our regulars are also but constantly updated with current trends to meet their needs as an information or education seeker. First ever FESPA Forum in partnership with DCS Integrated Media Ltd., held in Lagos. Our team of editorial staff were on hand to bring you reports from the event. Also, the 2016 edition of PlastPrintPack held at the Landmark Centre with so much pump and pageantry. A colossus of packaging practitioners where on ground with innovations in packaging business.
I do really hope you will find in this edition, a very useful information on how to reposition your business and indeed, contribute to repositioning the industry for the good of industry practitioners and the younger Nigerians who will find their trade in printing. We anticipate your constructive criticisms and advise on how to serve you better.