Rochester, NY – Kodak is taking its commitment to environmental sustainability to new heights with the launch of an upgraded Green Leaf program, designed to elevate the benefits of its market-leading KODAK SONORA Process Free Plates. This initiative is part of Kodak’s broader effort to support printers in reducing their environmental footprint and promoting greener practices within the industry.
The SONORA Process Free Plates, renowned for eliminating the need for processing equipment, chemicals, and significant water and energy consumption, have already made a substantial impact on eco-friendly printing. Now, Kodak is enhancing this with the refreshed Green Leaf program, which equips SONORA Plate users with a comprehensive suite of new marketing tools and educational resources.
The revamped Green Leaf program features an array of updated materials, including a new marketing handbook, refreshed collateral, dynamic animations, and a Green Leaf certificate. These resources are accessible to SONORA Plate users through a dedicated online portal, offering them the support needed to effectively communicate their sustainability efforts to both existing and potential clients.
Laura Cole, VP of Product Management at Kodak, emphasized the program’s value: “Our new Green Leaf program empowers SONORA Plate users to clearly showcase their environmental commitment to print buyers and the broader market. By leveraging these tools, printers not only enhance their sustainability credentials but also increase their potential to attract new business.”
Currently, the Green Leaf program is available to printers in the USA and Canada, with plans for a rollout in the Asia-Pacific region starting in late August and in EAMER (Europe, Africa, the Middle East, and Russia) by the end of September 2024.
Kodak’s Green Leaf program represents a significant step forward in helping the printing industry embrace sustainability while reinforcing the company’s leadership in process-free technology.
